Because you like Newman in Seinfeld
Olive Hoover is an irrepressible child beauty queen (or would-be queen) who doesn't play by your rules. See them in Little Miss Sunshine.
Chef is a swinging bachelor and former R&B singer with a leopard-skin upholstered couch and some great stories. See them in South Park.
James Gordon happens to be the one guy in Gotham City with proper morals who doesn't also run around in a cape. See them in DC Extended Universe.
Blunt but anxious, Gretchen Ross bonds most easily with those who have lived tough lives like she has. See them in Donnie Darko.
Kim Kelly is a high school bully who's normally in a bad mood. But there's a softer side to her. See them in Freaks and Geeks.
Michael Kelso gets by on his good looks and his openhearted nature. See them in That '70s Show.
Anya Jenkins has a real harsh bark to go with her demonic bite. See them in Buffy the Vampire Slayer.
Xander Harris' life motto: laugh in the face of danger and then hide until it goes away. See them in Buffy the Vampire Slayer.
Taystee Jefferson is always down for a laugh and to help a friend out. See them in Orange Is The New Black.
Green skin, pointy hat, evil cackle—this villain has it all! See them in The Wizard of Oz.
Gene Belcher dreams of a future in the limelight, and he doesn't let his lack of talent hold him back. See them in Bob's Burgers.
The biggest nerd in high school, Bill Haverchuck is the biggest target for bullies. See them in Freaks and Geeks.