Because you like Chris Traeger in Parks and Recreation
Rick Sanchez is a gruff, alcoholic mad scientist, with the emphasis on "mad." See them in Rick and Morty.
Klaus Hargreeves is funny, flirty, and high at any given moment, but he's also the most emotionally literate of his super-powered siblings. See them in The Umbrella Academy.
Sid Jenkins is the ultimate underachiever, but he doesn't mind. Well, he pretends he doesn't. See them in Skins.
Funny, self-destructive, and in her own head, Fleabag has spent most of her adult life using sex to deflect from the screaming void inside her empty heart. See them in Fleabag.
Kyle Broflovski is an motional fourth-grader who plays Guitar Hero, speaks Pig Latin, and fights with his "Fat Ass" friend Cartman. See them in South Park.
Handsome Jack is wearing a mask of his own face to hide his scarred real one. See them in Borderlands Series.
Caleb Rivers is a bad boy with a good reason for acting out. See them in Pretty Little Liars.
It's certainly easier to get great footage of crimes when you can guarantee they'll happen. See them in Nightcrawler.
Bridget Jones is a wanton sex goddess, struggling 30-something, and semi-hot mess. See them in Bridget Jones's Diary.
Sophisticated and aloof, Darcy couldn’t care less about marriage, despite women throwing themselves upon him with wishes of matrimony. See them in Pride & Prejudice.
A believer in the pursuit of justice, Garrus Vakarian hates it when bad guys slip through the cracks of the bureaucratic justice system. See them in Mass Effect.
Corpse Bride's dreams were taken from her. But now - now she's stolen them from someone else. See them in Corpse Bride.