Because you like Offred in The Handmaid's Tale
Casey Gardner is an angsty teenage girl with quite a bit of sass that keeps getting her in trouble. See them in Atypical.
Socialite-turned-runaway-turned-waitress, Rachel Green is the legendary story of riches to rags, trying to work her way up again with the help of her friends. See them in Friends.
Stuck somewhere between life and death, Talion is motivated by one thing only: vengeance. See them in Middle-earth: Shadow of Mordor.
A fight every now and then makes Dante's life a little more interesting. See them in Devil May Cry.
It's certainly easier to get great footage of crimes when you can guarantee they'll happen. See them in Nightcrawler.
Edward Kenway can be reckless and greedy, but he's learning that his ancient ancestry carries a noble burden. See them in Assassin's Creed Series.
Gina Linetti views herself as a sort of life coach/influencer to the rest of the office. She's not so keen on the "work" aspect of her job. See them in Brooklyn Nine-Nine.
Given his ability to wrench street signs from the ground, Shizuo Heiwajima is a useful one to have in dangerous Ikekuburo. See them in Durarara!!.
Stoic, cynical, and independent, Homura Akemi is an alluring enigma. See them in Puella Magi Madoka Magica.
Rayman is a fearless hero who flies into action with a propeller on his head and a smile on his face. See them in Rayman.
With the loyalty and pluckiness of a puppy, Nana Komatsu is a hopeless romantic. See them in Nana.
An aloof punk rock goddess, Nana Osaki has a surprisingly big heart. See them in Nana.