Because you like Roman Roy in Succession
Edmund Pevensie isn't a bad person, but he did sell his siblings out for a tin of Turkish Delight. See them in The Chronicles of Narnia.
An intriguing bundle of contradictions, Sawyer Ford trusts no one on the island, and no one should trust him. See them in Lost.
Howl puts the "tortured" in tortured artist. He just wants to be recognized for his work, but no one wants to trust a boy that sorta looks like a bird. See them in Howl's Moving Castle.
It doesn't matter how noble or brave he is. Jon Snow is a bastard, and people don't let him forget it. See them in Game of Thrones.
Cher Horowitz may have a problem with hubris, but she looks utterly fabulous while learning a lesson about the dangers of meddling. See them in Clueless.
She's mostly doom and gloom, but you'd get nowhere without Sadness. See them in Inside Out.
Emmet Brickowski is so upbeat it's not even human. Everything is AWESOME! See them in The Lego Movie.
Chanel Oberlin is a big fan of herself, and she can't see why anyone else wouldn't be too. See them in Scream Queens.
It's time somebody has to take over. It might as well be Fish Mooney. See them in Gotham.
While Cassie Ainsworth's head is always in the clouds, her heart is always in the right place. See them in Skins.
A weather-controlling mutant, Storm doesn't just use her powers to ruin Magneto's day with unexpected showers. She is truly a badass. See them in X-Men Series.