Because you like Roger Sterling, Jr. in Mad Men

Jacob Black is the boy next door who's also the wolf next door. See them in Twilight.

A 100-plus-year-old who looks like a dreamy teenager, Edward Cullen warns girls to avoid him, which makes them want him even more. See them in Twilight.

Daenerys Targaryen will take what is hers with fire and blood. Thankfully, she has some dragons by her side. See them in Game of Thrones.

It doesn't matter how noble or brave he is. Jon Snow is a bastard, and people don't let him forget it. See them in Game of Thrones.

The irrepressible Lucy Ricardo has never met a challenge she couldn't scheme her way into or out of. See them in I Love Lucy.

Causing mayhem practically since birth, rambunctious Fred Weasley plays pranks on his siblings and avoids school at all costs. See them in Harry Potter Series.

Bojack Horseman is a former sitcom star who loves sharing his opinions with anyone who will listen. Oh, and drinking. A lot! See them in Bojack Horseman.

Eowyn isn’t allowed to fight, but then again, when have rules ever stopped her? See them in The Lord of the Rings.

Saul Goodman can get just about any lying crook off the hook in court. Well, as long as he can make a buck out of it. See them in Breaking Bad.

Though Ray Holt is a man of few words and even fewer smiles, he cares deeply about his precinct and detectives. See them in Brooklyn Nine-Nine.

Corpse Bride's dreams were taken from her. But now - now she's stolen them from someone else. See them in Corpse Bride.

More than any of her friends, Fluttershy is willing to see the best in everyone, a trait that has won over many enemies. See them in My Little Pony.