Because you like Roger Sterling, Jr. in Mad Men
If Lisbeth Salander can hurt a bastard who deserves it by digging up stuff about him, she feels good. See them in The Girl with the Dragon Tattoo.
When you live your life in public, like Mima Kirigoe, it's hard to know who you really are. See them in Perfect Blue.
Annie Walker can bake a beautiful cupcake, but everything else in her life is a mess. See them in Bridesmaids.
Willow Rosenberg may be a witch who can defeat the forces of evil, but she still gets emotional over kittens on the Internet. See them in Buffy the Vampire Slayer.
A grumpy tourist trap owner, Grunkle Stan has a few deep secrets. See them in Gravity Falls.
Fun and feisty on the outside, Meredith Grey is dark and twisty on the inside. See them in Grey's Anatomy.
Experiment 626 was designed for one thing: to destroy everything he touches. See them in Lilo & Stich.
Neurotic, motherly, and oh-so organized, Monica Geller is everyone’s favorite hostess, keen on settling down and starting a family - perhaps too much so. See them in Friends.
Bella Swan thinks of it as her job to help her parents and protect her friends, even though it often ends up the other way around. See them in Twilight.
Jacob Black is the boy next door who's also the wolf next door. See them in Twilight.
The irrepressible Lucy Ricardo has never met a challenge she couldn't scheme her way into or out of. See them in I Love Lucy.
George Weasley likes to invent quirky joke products, play Quidditch, and cause poor Mrs. Weasley a lot of anxiety. See them in Harry Potter Series.