Because you like Wendy Corduroy in Gravity Falls
A meek schoolteacher, Mary Margaret Blanchard can't remember her past as a spirited, swashbuckling Snow White. See them in Once Upon a Time.
Zoe Benson may seem like a shy girl-next-door, but she has the inner fortitude of a powerful witch leader. See them in American Horror Story.
James Gordon happens to be the one guy in Gotham City with proper morals who doesn't also run around in a cape. See them in DC Extended Universe.
Catwoman might be slightly unhinged, but you can't say this feline villainess isn't confident. See them in DC Extended Universe.
Count Olaf is a traveling actor, except he can't act and his homicidal tendencies make finding work pretty difficult. See them in Lemony Snicket's A Series of Unfortunate Events.
Waylon Smithers would do anything for his boss, and would love to do a few things *to* him. See them in The Simpsons.
Peter Kavinsky is a jock who only cares about getting back at his ex, or so he says. See them in To all The Boys I've Loved Before.
Innately shy, Ginny Weasley is growing into a feisty, independent spirit. See them in Harry Potter Series.
Iris West is a barista and blogger determined to expose a secret. See them in DC Extended Universe.
They say prison changes you, and Piper Chapman is figuring that out the hard way. See them in Orange Is The New Black.