Because you like Madison Montgomery in American Horror Story
April Ludgate doesn't like sunshine. She's more of a blood and guts kinda girl. See them in Parks and Recreation.
N'Jadaka is a righteous man with a violent agenda. See them in Marvel Cinematic Universe.
Loyal and supportive, Cece Parekh is the best friend a girl could ask for. It doesn't hurt that she's a supermodel. See them in New Girl.
Charlotte York is an idealistic art curator who loves horses, tennis and Elizabeth Taylor movies. See them in Sex and the City.
Emma Woodhouse knows what's best for everyone else. Just don't try to tell her what to do. See them in Emma.
A life spent as "Number Two" is bound to give Diego Hargreeves an inferiority complex. See them in The Umbrella Academy.
Peter Kavinsky is a jock who only cares about getting back at his ex, or so he says. See them in To all The Boys I've Loved Before.
Andrea Sachs' boss is not happy unless everyone around her is panicked, nauseous or suicidal. See them in The Devil Wears Prada.
For Morgana, sometimes wanting to do the right thing can led you down the wrong path. See them in Merlin.