Because you like Sally Albright in When Harry Met Sally...
Hotheaded and arrogant, Kaneda is nevertheless fiercely protective of the biker gang he leads. See them in Akira.
The Grinch's heart is just too small to appreciate Christmas. See them in Dr. Seuss' How the Grinch Stole Christmas.
It's time somebody has to take over. It might as well be Fish Mooney. See them in Gotham.
Dominic Toretto lives his life "a quarter mile at a time", and he burns through those miles faster than anyone. See them in The Fast and the Furious.
Joey Tribbiani's true passions in life are acting, sandwiches, football, sex, and asking ladies, "how you doing?" See them in Friends.
An inquisitive archaeologist, Professor Hershel Layton knows a gentleman leaves no puzzle unsolved. See them in Professor Layton.
Once a lonely hat maker, Sophie Hatter is now cleaning goo from bathtubs and cooking breakfast for the grumpiest wizard in all the land. See them in Howl's Moving Castle.
It's hard enough fighting a war. But it's worse for Commander Shepard, knowing no matter how hard you try, you can't save them all. See them in Mass Effect.
Wheatley's got an endless supply of bad ideas that he wants to share. See them in Portal Series.
We're all puppets. Dr. Manhattan is just a puppet who can see the strings. See them in Watchmen.