Because you like Troy Dyer in Reality Bites
James Gordon happens to be the one guy in Gotham City with proper morals who doesn't also run around in a cape. See them in DC Extended Universe.
Kim Kelly is a high school bully who's normally in a bad mood. But there's a softer side to her. See them in Freaks and Geeks.
Petyr Baelish's main assets? A sharp mind, deep pockets, and no scruples. See them in Game of Thrones.
Free-spirited Annie Hall goes through life saying "La-di-da, la-di-da, la la." See them in Annie Hall.
Eliot Waugh is the unspoken leader of his group of friends at a school for magic. See them in The Magicians.
Michaelangelo is an above-ground crime-fighter by night, and a pizza-eating, sewer-dwelling mutant ninja turtle by day. See them in Teenage Mutant Ninja Turtles.
Holland March is known to wake up hungover in full bathtubs. See them in The Nice Guys.
Gordie Lachance never had any friends later on like the ones he had when I was twelve. See them in Stand By Me.
A gifted detective, Rust Cohle is as dark and twisty as any murderer he chases. See them in True Detective Season 1.