Because you like Archie Andrews in Riverdale

Morticia Addams hates anything bright and cheery and loves all things ghoulish, ghastly, and violent. See them in The Addams Family.

Stuck somewhere between life and death, Talion is motivated by one thing only: vengeance. See them in Middle-earth: Shadow of Mordor.

Severus Snape is a misanthropic potions teacher with a vindictive streak. See them in Harry Potter Series.

Buttercup is a farm girl turned princess who'd do anything to have her old life back. See them in The Princess Bride.

Mark Zuckerberg has achieved everything he's ever wanted, and he's proving to the world how brilliant he is. But happiness eludes him. See them in The Social Network.

Francis Freeman may be impervious to pain, but he sure knows how to inflict it. See them in Deadpool.

Wolverine is a hot-blooded Canadian with an adamantium skeleton who's the best at what he does. See them in X-Men Series.

Underneath her brassy, sarcastic exterior, Olive Penderghast is more sensitive than she pretends to be. See them in Easy A.

His name is Olaf, he's a snowman, and he likes warm hugs. See them in Frozen.

Madoka Kaname's new world of witches is challenging her optimism. Still, even in the worst of circumstances, she holds onto hope. See them in Puella Magi Madoka Magica.

An exuberant prankster, Naruto Uzumaki craves acknowledgement of any kind. See them in Naruto.

Cosima Niehaus loves exploring the unknown. Even her own DNA is a puzzle, waiting to be unlocked. See them in Orphan Black.