Because you like Moana Waialiki in Moana
The poster child for relentless cheer and resilience, Kimmy Schmidt may be an abuse survivor but she's also a lover of dancing and karaoke, candy, and dolphins. See them in Unbreakable Kimmy Schmidt.
Joey Tribbiani's true passions in life are acting, sandwiches, football, sex, and asking ladies, "how you doing?" See them in Friends.
Bart Simpson is an aspiring juvenile delinquent who doesn't want you to have a cow, man! See them in The Simpsons.
It's certainly easier to get great footage of crimes when you can guarantee they'll happen. See them in Nightcrawler.
After training a herd of raptor dinosaurs, everything else is a breeze for Owen Grady. See them in Jurassic World.
Jeff Winger thinks he's too cool for school, which is a problem because he just enrolled in community college. See them in Community.
Hans Landa doesn't seem to have issues with Jews, but he hunts them because he's determined to do his job well. See them in Inglourious Basterds.
Community-driven but practical, Calvin Palmer is a natural leader even if he doesn't always see it. See them in Barbershop.
When the Sorting Hat touched Draco Malfoy's head, it placed him in Slytherin, a house that has turned out more dark wizards than any other. See them in Harry Potter Series.
He's an eccentric pirate making it up as he goes along. He's Jack Sparrow, savvy? See them in Pirates of the Caribbean: the Curse of the Black Pearl.
Light Yagami has a plan to make a better world, and morals won't stop him. See them in Death Note.
They say money can't buy happiness, but this reckless, high-flying banker knows otherwise. See them in The Wolf of Wall Street.