Because you like Carmela Soprano in The Sopranos
Princess Fiona is a damsel who doesn't need saving, but she's cursed with an embarrassing secret. See them in Shrek.
Mitchell Pritchett prefers to have a place for everything and everything in its place. See them in Modern Family.
Rose Tyler may have not done too well in school, but she's certainly holding her own in space. See them in Doctor Who.
Viking Astrid Hofferson has it all: brains, brawn, and some killer braids. See them in How to Train Your Dragon.
Funny, bubbly, and relaxed, Emma has a magnetic personality that makes her the life of the party. See them in Blue is the Warmest Color.
Princess Bubblegum is brilliant and determined, but can display a nasty temper. See them in Adventure Time.
In the simplest terms, in the most convenient definitions, people consider Brian a nerd. But he's more than that. See them in The Breakfast Club.
Merlin is half awkward teenager, half super-powerful wizard. He serves Prince Arthur of Camelot during the day and illegally learns magic at night. See them in Merlin.
The Grinch's heart is just too small to appreciate Christmas. See them in Dr. Seuss' How the Grinch Stole Christmas.
The ever-cheerful Tonks can change her appearance at will, but she can't seem to get rid of her clumsiness. See them in Harry Potter Series.
Violet Parr is an angsty teen would love to become even more invisible than her superpowers allow. See them in The Incredibles.