Because you like Jim Moriarty in Sherlock
It's impossible to say whether Winifred Burkle is cuter than she is smart, or vice versa. See them in Angel.
Puss In Boots is a suave, honorable ladies man/cat who's not above playing cute to get you to let down your guard. See them in Shrek 2.
Somehow all of Lara Jean Covey's past crushes know everything she's ever felt about them. Embarrasing? Yes, but hey, now she has a boyfriend. See them in To all The Boys I've Loved Before.
Free-spirited Annie Hall goes through life saying "La-di-da, la-di-da, la la." See them in Annie Hall.
Frank Ginsberg is the number one Proust scholar in the world, but he recently failed at committing suicide. See them in Little Miss Sunshine.
Ramona Flowers is a delivery girl who's been through her fair share of bad breakups. Super-bad breakups! See them in Scott Pilgrim vs. the World.
In love with a daughter of his family's sworn enemies, Romeo Montague must find a way to reconcile his conflicting desires. See them in Romeo & Juliet.
Mark Sloan is the best plastic surgeon and biggest playboy the hospital's ever seen. See them in Grey's Anatomy.
People think that because Tris is small, or a girl, or a Stiff, she can't possibly be cruel. But they're wrong. See them in Divergent.