Because you like Cookie Monster in Sesame Street
Bob Belcher runs a lonely burger joint, and even though his wit is lost on his eccentric family, he doesn't let that faze him. See them in Bob's Burgers.
The self-described "ghost with the most" knows the ins-and-outs of specter life like no other. Just ask him. See them in Beetlejuice.
Jack Skellington is a nightmare-man with a soft heart and smooth voice. See them in The Nightmare Before Christmas.
A monstrous pirate captain, Davy Jones is quite literally heartless. See them in Pirates of the Caribbean: the Curse of the Black Pearl.
Jacob Kowalski is just a baker caught up in an otherworldly adventure. See them in Fantastic Beasts and Where To Find Them.
Luis is a deliverer of silver linings and long-winded stories. See them in Marvel Cinematic Universe.
Hunting ghosts is both a job and a passion for Abby Yates. See them in Ghostbusters (2016).
Shawn Hunter may be a bit of a rebellious bad boy, but he has a heart that's pure gold. See them in Boy Meets World.
A jealous woman is dangerous. A jealous assassin woman like Elle Driver is even more so. See them in Kill Bill vol. 1.
Angela Martin is uptight and puritanical, outside of the affair she's having with a co-worker. See them in The Office.
Velma Dinkley is all about getting results, not taking credit. She is the unsung hero of Mystery Inc. See them in Scooby-Doo.