Because you like Pete Campbell in Mad Men

Small in stature, Clara Oswald has a big appetite for adventure. See them in Doctor Who.

He's a get rich or die tryin' kind of raccoon. See them in Marvel Cinematic Universe.

Tattoos, bad boys, and heroin: Jane Margolis is learning that some vices are more dangerous than others. See them in Breaking Bad.

Due to his eagerness to hang with his kids and general goofiness, Phil Dunphy comes across as the fourth child of his family. See them in Modern Family.

Unaware of the fact that he's a toy and made of plastic, Buzz Lightyear is a spaceman on a mission fully of snappy catch phrases. See them in Toy Story.

The poster child for relentless cheer and resilience, Kimmy Schmidt may be an abuse survivor but she's also a lover of dancing and karaoke, candy, and dolphins. See them in Unbreakable Kimmy Schmidt.

If you need her, Lisa Simpson will be in her room with her saxophone and a good book. See them in The Simpsons.

Quirky and wildly imaginative, Amelie finds joy in the unnoticed things in life and aspires to bring happiness to all. See them in Amelie.

Spike Spiegel is a bounty-hunter with a laidback style and lightning-quick moves. See them in Cowboy Bebop.

Norma Bates may look like a harmless housewife, but don't let that fool you. See them in Bates Motel.

An inquisitive archaeologist, Professor Hershel Layton knows a gentleman leaves no puzzle unsolved. See them in Professor Layton.

Ava may just be the perfect woman. So long as she can pass a Turing test. See them in Ex Machina.