Because you like Doc Cochran in Deadwood

When the going gets tough, Rick Grimes gets tougher. It's a very useful trait when the world goes to hell. See them in The Walking Dead.

Is there more to life than being really, really, ridiculously good looking? Derek Zoolander thinks not. See them in Zoolander.

Foul mouthed and disturbingly comfortable with violence, Hit-Girl is a precocious assassin who doesn't need anyone's protection. See them in Kick-Ass.

Rhodes has to trust his conscience to guide him through a political struggle that could change the very shape of modern warfare. See them in Marvel Cinematic Universe.

He's a get rich or die tryin' kind of raccoon. See them in Marvel Cinematic Universe.

When it comes to flattery, manipulation, and politics, Oswald Cobblepot can play with the best of them. See them in Gotham.

The poster child for relentless cheer and resilience, Kimmy Schmidt may be an abuse survivor but she's also a lover of dancing and karaoke, candy, and dolphins. See them in Unbreakable Kimmy Schmidt.

Stoic, cynical, and independent, Homura Akemi is an alluring enigma. See them in Puella Magi Madoka Magica.

Resourceful and pragmatic, Selina Kyle always keeps in mind her number one priority: herself. See them in Gotham.

Princess-turned-General Leia Organa is a sharp, fearless royal who gets herself into trouble and fights her way out of it. See them in Star Wars Series.

John Watson is haunted by his past (who isn't) but he's starting to branch out with some help from a world class detective. See them in Sherlock.

Hawkeye is most comfortable perched above the action, keeping an eye on everything and using a well-timed arrow to save the day. See them in Marvel Cinematic Universe.