Because you like Al Swearengen in Deadwood
Linda Belcher doesn't prescribe to what society deems as "normal." She narrates her life through song, much to the alarm of everyone nearby. See them in Bob's Burgers.
Terry Jeffords (and his muscles) may look ferocious, but inside he's just a caring mama hen. See them in Brooklyn Nine-Nine.
Cisco Ramon is a proud, enthusiastic member of a superhero support team. See them in DC Extended Universe.
Known as the "rat king" of Paddy's Pub, bartender Charlie Kelly spends most of his time drinking at his bar instead of serving drinks to customers. See them in It's Always Sunny in Philadelphia .
Lux Lisbon's flirtatious manner attracts a lot of male attention. She relishes the power that her sexuality grants her. See them in The Virgin Suicides.
When it comes to flattery, manipulation, and politics, Oswald Cobblepot can play with the best of them. See them in Gotham.
Amy Santiago likes following the rules a little too much. See them in Brooklyn Nine-Nine.
Penelope Garcia is the smartest ex-con turned FBI tech, but her fashion never fails to raise eyebrows. See them in Criminal Minds.
Mabel Pines loves sparkles, animals, friendship, and fun. See them in Gravity Falls.
Don't mess with Mickey Milkovich unless you want to see the wrong side of one of his many guns. See them in Shameless.
Krusty The Clown somehow makes life sillier and more somber at the same time. See them in The Simpsons.
With an abundant supply of alcohol, nice restaurants, and free will, Crowley is a demon who is thoroughly enjoying his time on Earth. See them in Good Omens: The Nice and Accurate Prophecies of Agnes Nutter, Witch.