Because you like Lydia Rodarte-Quayle in Breaking Bad
Santana Lopez is a cutthroat cheerleader who's not afraid to speak, or sing, her mind. See them in Glee.
Deadpool thinks life is an endless series of train wrecks with only brief commercial-like breaks of happiness. See them in Deadpool.
Lady Bird's heart is in the right place, usually, but even the purest of people can fall sway to the havoc-wreaking traps of senior year. See them in Lady Bird.
Olivia Benson brings order to a world full of chaos. And she never forgets who she's fighting for. See them in Law & Order: Special Victims Unit.
Norma Bates may look like a harmless housewife, but don't let that fool you. See them in Bates Motel.
Resourceful and pragmatic, Selina Kyle always keeps in mind her number one priority: herself. See them in Gotham.
Ava may just be the perfect woman. So long as she can pass a Turing test. See them in Ex Machina.
World domination and Superman's demise are next on Lex Luthor's to-do list. See them in DC Extended Universe.
He's a get rich or die tryin' kind of raccoon. See them in Marvel Cinematic Universe.
An assassin with supernatural gifts, Corvo Attano is the last guy you should frame for murder. See them in Dishonored.
Anna Karenina doesn't want to be a respectable woman any more. She thinks respect was invented to cover the empty place where love should be. See them in Anna Karenina.