Because you like Harvey Dent / Two-Face in DC Extended Universe
Using a bracelet his late mother gave him, Apollo Justice can sense when other people are nervous based on even the most subtle signs. See them in Ace Attorney Series .
Janet Weiss is just like any other girl trapped in a bizarre burlesque-show castle. See them in The Rocky Horror Picture Show.
A compassionate medical student, Martha Jones has found a Doctor she can really look up to. See them in Doctor Who.
Marge Gunderson embodies the very best of the American Midwest. She's kind, friendly, and fiercely honest. See them in Fargo.
If this slick ad man doesn't like the conversation, he changes it—while drinking and smoking. See them in Mad Men.
Louis de Pointe du Lac is wanting to find a way of living that doesn't make him miserable. See them in Interview with the Vampire: The Vampire Chronicles.
There's no obstacle too great for this charismatic treasure-hunter. See them in Uncharted.
Sokka is the group's self proclaimed comedian, occasionally he'll even make people laugh! See them in Avatar: The Last Airbender.
Gina Linetti views herself as a sort of life coach/influencer to the rest of the office. She's not so keen on the "work" aspect of her job. See them in Brooklyn Nine-Nine.
A believer in the pursuit of justice, Garrus Vakarian hates it when bad guys slip through the cracks of the bureaucratic justice system. See them in Mass Effect.