Because you like Lucius Malfoy in Harry Potter Series
Alex Vause's tattoos and tough exterior cover the fact that she's just a girl with a really intense crush. See them in Orange Is The New Black.
Meg March might yearn for a life of ballgowns and diamond necklaces, but the boy she falls for doesn't have a penny to his name. See them in Little Women.
Kilgrave is a domineering, abusive boyfriend. Then, add in the power of mind control. See them in Marvel Cinematic Universe.
Although Theon Greyjoy is treated well, he's still essentially a hostage. And that isn't so easy for him to forgive. See them in Game of Thrones.
Sophie Sheridan is a proud and independent woman who hardly ever looks before she leaps. See them in Mamma Mia!.
Peter Kavinsky is a jock who only cares about getting back at his ex, or so he says. See them in To all The Boys I've Loved Before.
Brian Griffin is the most scholarly member of the family—when he's not drunk on martinis. See them in Family Guy.
Eddie Brock is a big-hearted investigative journalist who is going through the world's weirdest identity crisis. See them in Venom.
Sam Montgomery works hard, but her evil stepmother makes sure her efforts don't pay off. See them in A Cinderella Story.
Call her. Beep her. If anyone's in trouble, Kim Possible is there. See them in Kim Possible.
Samwell Tarly is a scholar, not a fighter. But that's not good for an aspiring member of the Night's Watch. See them in Game of Thrones.