Because you like Commander Shepard in Mass Effect
Anywhere there's adventure, Jaskier is there to write a catchy song about it. See them in The Witcher.
Henry Mills is an idealistic young boy with the heart of the truest believer. See them in Once Upon a Time.
Vanellope von Schweetz is princess of the Sugar Rush game who could care less about being royal. See them in Wreck it Ralph.
Ofelia is face-to-face with the deadliest creatures of the underworld and completely unafraid. See them in Pan's Labryinth.
Catwoman might be slightly unhinged, but you can't say this feline villainess isn't confident. See them in DC Extended Universe.
A meticulous forensic scientist, Edward Nygma is insanely good at his job. Emphasis on the "insane" part. See them in Gotham.
Velma Dinkley is all about getting results, not taking credit. She is the unsung hero of Mystery Inc. See them in Scooby-Doo.
Tony Montana makes up for his language barrier with his immense skill at cursing as loud and effectively as humanly possible. See them in Scarface.
Undercover as an average high school student, Kallen Stadtfeld is actually most at ease when the action's fast, furious, and dangerous. See them in Code Geass.
Fiona Gallagher wants to be able to give her siblings everything that they deserve because her parents aren't going to do it. See them in Shameless.
Maria Rambeau is a tough-as-nails Air Force pilot who is also a loving single mom. See them in Marvel Cinematic Universe.