Because you like Stanley Kowalski in A Streetcar Named Desire
Will Turner is an earnest, lovelorn blacksmith's assistant with an adventurous spirit. See them in Pirates of the Caribbean: the Curse of the Black Pearl.
Somehow all of Lara Jean Covey's past crushes know everything she's ever felt about them. Embarrasing? Yes, but hey, now she has a boyfriend. See them in To all The Boys I've Loved Before.
It's hard enough fighting a war. But it's worse for Commander Shepard, knowing no matter how hard you try, you can't save them all. See them in Mass Effect.
The self-proclaimed "only guilty man in Shawshank prison" has wisdom to share, such as the best way to smuggle a Rita Hayworth poster into a Maine prison. See them in The Shawshank Redemption.
Imperator Furiosa is a badass patriarchy toppler. She'll do anything to secure a better, freer future for the women she cares for. See them in Mad Max: Fury Road.
Although Morrigan knows every kind of magic there is, friendship is an untested area for her. See them in Dragon Age Series.
An aristocrat-turned-tomb-raider, Lara Croft does her best thinking while plunging off cliffs. See them in Lara Croft: Tomb Raider.
T'Challa is a regal superhero with the weight of the world (and particularly his nation) on his shoulders. See them in Marvel Cinematic Universe.
After becoming accepted into the group of popular girls, Tracy Freeland has turned from a sweet and reserved teenager into a monster. See them in thirteen.
Vengeance is William Wallace’s game. With his father, brother, and wife killed by the English, he slaughters the garrison and sacks cities. See them in Braveheart.
Hans Landa doesn't seem to have issues with Jews, but he hunts them because he's determined to do his job well. See them in Inglourious Basterds.