Because you like Aku in Samurai Jack

Shrek is a nasty-on-the-surface ogre with a heart of gold and an earful of wax. See them in Shrek.

Gollum is slimy and seething with hatred, the last person you would want to meet in a dark cave. See them in The Lord of the Rings.

Juno MacGuff is hoping sarcasm will get her through the stress of teenage life. And also, teenage pregnancy. See them in Juno.

Carl Fredricksen is a crotchety old man who may just have it in him to take one last, great adventure. See them in Up.

Felicity Smoak is a brilliant hacker who nonetheless becomes tongue-tied in front of attractive men. See them in DC Extended Universe.

Whether it's getting a deal or finishing a homework assignment, Jessica Huang demands nothing less than the best from those around her. See them in Fresh off the Boat.

Whether he's performing "illusions" or running the family business, one thing is certain: Gob Bluth will screw it up. See them in Arrested Development.

Aiden Pearce is a hacker who knows how dangerous the world can be, both online and off. See them in Watch Dogs.

Nicky Nichols just wants to settle down with a nice girl, but being in prison is making that a little difficult. See them in Orange Is The New Black.

Charles Xavier is a telepath who believes mutants and humans are both good at heart and can live in harmony. See them in X-Men Series.

Hawkeye is most comfortable perched above the action, keeping an eye on everything and using a well-timed arrow to save the day. See them in Marvel Cinematic Universe.

Orphan Bruce Wayne has a tortured soul, but he's trying his best to weed out corruption. See them in DC Extended Universe.