Because you like Xena in Xena Warrior Princess
This suave con-man doesn't just want to become rich. Danny Ocean wants to rip off the guy who stole his wife in the biggest Vegas con. See them in Ocean's Eleven.
Even with the world on the line, Bayonetta is an Umbra Witch who maintains a biting sense of humor. See them in Bayonetta.
Thor is Asgardian nobility who is tickled by how us earthlings live. See them in Marvel Cinematic Universe.
Hawkeye is most comfortable perched above the action, keeping an eye on everything and using a well-timed arrow to save the day. See them in Marvel Cinematic Universe.
A believer in the pursuit of justice, Garrus Vakarian hates it when bad guys slip through the cracks of the bureaucratic justice system. See them in Mass Effect.
A gruff and hardened professional, Marcus Fenix keeps his emotions buried deep. See them in Gears of War.
The "runt" of his biker gang, Tetsuo Shima grapples with a perpetual inferiority complex. See them in Akira.
Arthur Dent is an incredibly normal man on an incredibly abnormal adventure. See them in The Hitchhiker's Guide to the Galaxy.
Major Marquis Warren is a talkative, sharp-eyed, and cold-hearted Civil War soldier-turned-bounty hunter. See them in The Hateful Eight.
A powerful priestess, Melisandre is shrouded in mystery and lots of red. See them in Game of Thrones.
Kumar Patel is always high, always hungry for sliders. See them in Harold & Kumar Go To White Castle.
A smart, spunky, and incredibly skilled gamer, Art3mis has a revolutionary spirit. See them in Ready Player One.