Because you like Toby Ziegler in The West Wing
Baloo is a fun-lovin' bear who just needs the bare necessities of life See them in The Jungle Book.
K-2SO is a blunt and sarcastic reprogrammed Imperial droid who is always up for an adventure. See them in Rogue One.
For the sake of science, Kurisu Makise will persevere no matter how deep into the dark secrets of the world she finds herself. See them in Steins;Gate.
Neal Cassidy is a charming former thief with a heroic side. See them in Once Upon a Time.
Bran Stark discovered a scandelous family secret. He swore to keep quiet but soon found himself on the receiving end of attempted murder. See them in Game of Thrones.
Davos Seaworth is steadfast, intelligent, and trustworthy, which are hard traits to find in a place like Westeros. See them in Game of Thrones.
Tina Goldstein is better at getting the job done than following the rules. See them in Fantastic Beasts and Where To Find Them.
David Wooderson has clocked in hundreds of hours cruising around town looking for fun. See them in Dazed and Confused.
Max Fischer is the President of every club who's fighting to save Latin at his school and kiss his teacher. See them in Rushmore.