Because you like Phil Miller in The Last Man on Earth
Ash Williams is a houseware clerk at S-Mart and the Chosen One. See them in The Evil Dead.
The Grinch's heart is just too small to appreciate Christmas. See them in Dr. Seuss' How the Grinch Stole Christmas.
A ball of cheerful energy, Pinkie Pie is as sweet as her name suggests and lives to bring others joy with laughter and parties. See them in My Little Pony.
A secret smoker, Margot Tenenbaum has plenty more secrets where that came from. See them in The Royal Tenenbaums.
Motivated by a strong sense of curiosity, fleet-footed Lina Mayfleet is happiest when she's on the move. See them in The City of Ember.
Pro: Johan Liebert is handsome and charming. Con: he's also a sociopathic killer. See them in Monster (TV Show).
You'll never get Alaska Young. And that's the whole point. See them in Looking for Alaska.
Suzy Bishop is only 12, but her withering stare and withdrawn personality are enough to make anyone wilt. See them in Moonrise Kingdom.
If Eleanor Shellstrop's true identity is revealed, she'll be sent to The Bad Place. See them in The Good Place.
A charismatic and misunderstood FBI agent, Dale Cooper relies on dreams and premonitions to solve cases. See them in Twin Peaks.