Because you like Eugene H. Krabs in SpongeBob SquarePants
Chanel Oberlin is a big fan of herself, and she can't see why anyone else wouldn't be too. See them in Scream Queens.
Aldo Raine is in the killing Nazi business. And as he says, business is a-boomin'. See them in Inglourious Basterds.
Cinderella will sacrifice herself to keep her family's memory alive. See them in Cinderella (Live Action).
Gina Linetti views herself as a sort of life coach/influencer to the rest of the office. She's not so keen on the "work" aspect of her job. See them in Brooklyn Nine-Nine.
Emma Frost's superpower: transforming her body into an unbreakable diamond. See them in X-Men Series.
Queenie Goldstein is beautiful, kind, and probably currently reading your mind. See them in Fantastic Beasts and Where To Find Them.
A Hollywood starlet with a vindictive streak, Madison Montgomery is one witch that you shouldn't cross. See them in American Horror Story.
The cutest kitty this side of the galaxy, Nepeta Leijon is mischievous, caring, and obsessed with romance. See them in Homestuck.
Charles Boyle is the human equivalent of a puppy, only slightly less adorable. See them in Brooklyn Nine-Nine.
Jack Twist is a playful free-spirit, but he isn't afraid to fight for what he wants. See them in Brokeback Mountain.
Number Five is a 58-year-old man trapped in his 13-year-old body. See them in The Umbrella Academy.
David Rose likes his rose chilled, his linens pressed, and his family quiet. See them in Schitt's Creek.