Because you like Christian Grey in Fifty Shades of Grey
Big Boss is a disillusioned mercenary commander who wants to create a world for soldiers (and soldiers alone). See them in Metal Gear Series.
Just like half of L.A., Mia Dolan is working a dead end job until she hits the big screens. See them in La La Land.
One of Freddie Mercury's songs is "We Will Rock You." And does he ever! See them in Bohemian Rhapsody.
Simon Belmont is a vampire hunter bravely carrying on the family business. See them in Castlevania.
A sadistic sociopath, Lil Z is helping make the City of God slum a Hell on Earth. See them in City of God.
For Sly Cooper, stealing isn't just about the haul. It's also about the journey. See them in Sly Cooper.
A lone wolf with a confrontational streak, Bigby wants to dedicate his life to doing good. See them in The Wolf Among Us.
Bumbling, jolly, and loyal, Rubeus Hagrid has the uncanny ability to make the best of a bad situation. See them in Harry Potter Series.
It's a race against time to develop his theory of the origins of the Universe before Stephen Hawking's body and mind give out. See them in The Theory of Everything.