Because you like Philip J. Fry in Futurama

M. Bison is a diabolical megalomaniac hell-bent on dominating the world. See them in Street Fighter.

A ball of cheerful energy, Pinkie Pie is as sweet as her name suggests and lives to bring others joy with laughter and parties. See them in My Little Pony.

Rick Dalton is an aging actor with insecurity issues. See them in Once Upon a Time in Hollywood.

Success for Eggsy Unwin means joining Kingsman, and failure could mean death. See them in Kingsman: The Secret Service.

Benji Applebaum is not a total nerd. He also happens to be super into magic. See them in Pitch Perfect.

Vanellope von Schweetz is princess of the Sugar Rush game who could care less about being royal. See them in Wreck it Ralph.

Riggan Thomson is a washed-up movie star running from his inner demons. Alas those inner demons look just like the superhero he used to play. See them in Birdman.

Merry Brandybuck is a troublemaking hobbit with a brave streak that some might call foolhardy. See them in The Lord of the Rings.

Despite the war-torn world around him, Mal Reynolds still holds onto the shred of hope that life can be more than just living another day. See them in Firefly.

Javert is an inspector with a single-minded focus: to bring criminals to justice. See them in Les Miserables.

Although she's the queen of killer comebacks and one-liners, Janis Ian is honest about her feelings and cares deeply about her friends. See them in Mean Girls.