Because you like Sam Malone in Cheers
Tony Montana makes up for his language barrier with his immense skill at cursing as loud and effectively as humanly possible. See them in Scarface.
A suave manipulator, Sebastian Valmont is valiantly fighting off a developing conscience. See them in Cruel Intentions.
Jail hasn't broken Andy Dufresne's spirit, but will his spirit help break him out of jail? See them in The Shawshank Redemption.
James Gordon happens to be the one guy in Gotham City with proper morals who doesn't also run around in a cape. See them in DC Extended Universe.
Billy Butcher's job is to give everyone hell by any means necessary. See them in The Boys.
King Schultz is about as color-blind as a man of his era can be. See them in Django Unchained.
Henry Mills is an idealistic young boy with the heart of the truest believer. See them in Once Upon a Time.
A gifted detective, Rust Cohle is as dark and twisty as any murderer he chases. See them in True Detective Season 1.
Working as a captain in the American Expeditionary Forces and a spy for British Intelligence, Steve Trevor wants to end World War I once and for all. See them in DC Extended Universe.
A no-nonsense pro, Agent K has dedicated his whole life to his job. See them in Men in Black.
Benoit Blanc is Sherlock with Southern charm, and a mysterious benefactor. See them in Knives Out.