Because you like Mike Ehrmantraut in Breaking Bad
Aragorn is the one true king, a title he is too humble to accept. See them in The Lord of the Rings.
Light Yagami has a plan to make a better world, and morals won't stop him. See them in Death Note.
A fourth grader without a moral compass, Eric Cartman lives on KFC, Taco Bell, Pizza Hut, and Cheesy Poofs. See them in South Park.
It's hard enough fighting a war. But it's worse for Commander Shepard, knowing no matter how hard you try, you can't save them all. See them in Mass Effect.
Greenpeace? No, this brave eco-terrorist is waging Greenwar. See them in Final Fantasy Series.
Fiona Gallagher wants to be able to give her siblings everything that they deserve because her parents aren't going to do it. See them in Shameless.
The poster child for relentless cheer and resilience, Kimmy Schmidt may be an abuse survivor but she's also a lover of dancing and karaoke, candy, and dolphins. See them in Unbreakable Kimmy Schmidt.
An inquisitive archaeologist, Professor Hershel Layton knows a gentleman leaves no puzzle unsolved. See them in Professor Layton.
Always headed towards adventure, Goku is frequently with a band of loyal companions at his side. See them in Dragon Ball.
Anna Karenina doesn't want to be a respectable woman any more. She thinks respect was invented to cover the empty place where love should be. See them in Anna Karenina.
When Jessica Jones is not throwing back drinks, she's taking down bad guys with her strength, detective skills, and foul-mouthed insults. See them in Marvel Cinematic Universe.
Mystique is a shape-shifting mutant who, after too many disappointments, does not want to co-exist with humans. See them in X-Men Series.