Because you like Mike Ehrmantraut in Breaking Bad
Underneath his preening narcissist exterior, Schmidt is, well, still kind of a preening narcissist. But he has a good heart too. See them in New Girl.
Michelle Richardson's world revolves around her boyfriend. Alas, his world doesn't revolve around her. See them in Skins.
Logan Huntzberger is a daredevil, romantic, and heir to a media empire. See them in Gilmore Girls.
Claire Standish is a popular, perfect princess who's deeper than she seems. See them in The Breakfast Club.
Dee Reynolds is selfish, narcissistic, and a target of extremely cruel ridicule. See them in It's Always Sunny in Philadelphia .
Dallas Winston is headed down a dangerous, criminal road. See them in The Outsiders.
People think Karen Smith is a dumb blonde, but she disagrees and is proud she can predict the weather with her breasts. See them in Mean Girls.
A talented OBGYN, Addison Montgomery is trying to figure out the whole love and marriage thing. See them in Grey's Anatomy.
Just call Jeff Lebowski The Dude. Or His Dudeness, Duder, or El Duderino if you're not into that whole brevity thing. See them in The Big Lebowski.
Marv is a brutish but principled thug who'd be right at home on an ancient battlefield. See them in Sin City.