Because you like Jack Donaghy in 30 Rock

Manipulative, conniving, and ruthless, Mr. Gold is enigmatic no matter what world he's in. See them in Once Upon a Time.

She's a survivor of gunshots, of being buried alive, nand of paralysis. And now Beatrix Kiddo is going to make her abusers pay. See them in Kill Bill vol. 1.

Though bold and pure of heart, Utena Tenjou has a fairytale vision of the world that can make her oblivious to its darkness. See them in Revolutionary Girl Utena.

When dealing with a half-demon partner and a world of violence, Kagome Higurashi has plenty of chances for her true courage to shine. See them in Inuyasha.

A grumpy tourist trap owner, Grunkle Stan has a few deep secrets. See them in Gravity Falls.

Philip J. Fry accidentally cryogenically froze himself for a millennium. See them in Futurama.

Roger is a pansexual alcoholic non-human who will happily lie, cheat and steal to get what he wants. See them in American Dad!.

Cady Heron is the new girl in town who's also new to the world of high school, period. See them in Mean Girls.

A Washington DC fixer, Olivia Pope can make roadblocks disappear with a single phone call. "It's handled" is her life motto. See them in Scandal.

When it comes to Haruko Haruhara, there's more to the pink-haired biker than meets the eye. See them in FLCL.

A believer in the philosophy of Nietzsche, Dwayne Hoover has taken a vow of silence until he becomes a test pilot for the Air Force. See them in Little Miss Sunshine.