Because you like Ellis Boyd "Red" Redding in The Shawshank Redemption

It’s usually the good-looking, charismatic, play-by-their-own-rules types that get everyone into trouble, and Tyler Durden is Exhibit A. See them in Fight Club.

Aragorn is the one true king, a title he is too humble to accept. See them in The Lord of the Rings.

A great galactic bounty hunter, Samus Aran is not as good at expressing emotions. See them in Metroid.

While Jay Gatsby doesn't necessarily like to attend his parties, he knows how to throw a world-class bash. See them in The Great Gatsby.

An intriguing bundle of contradictions, Sawyer Ford trusts no one on the island, and no one should trust him. See them in Lost.

It's time somebody has to take over. It might as well be Fish Mooney. See them in Gotham.

Once a loving family man, James Heller is now dark, damaged, and hell-bent on getting revenge. See them in Prototype Series.

A rugged treasure hunter, Rick O'Connell finds adventure wherever he goes – whether he wants to or not. See them in The Mummy.

Sabriel is smart enough to understand the dangers that await her and brave enough to face them anyway. See them in Abhorsen Series.

A monstrous pirate captain, Davy Jones is quite literally heartless. See them in Pirates of the Caribbean: the Curse of the Black Pearl.

Francis Freeman may be impervious to pain, but he sure knows how to inflict it. See them in Deadpool.

In charge of stocking the office's supply of cigarettes and liquor, Joan Holloway could run the whole company if they would let her. See them in Mad Men.