Because you like Marisa Coulter in The Golden Compass
Khan Noonien Singh is super strong, super smart, and out for revenge. He always seems to be two steps ahead of his enemies. See them in Star Trek Into Darkness.
Dante Alighieri is a crusader fighting his way to absolution. See them in Dante's Inferno.
Underneath his preening narcissist exterior, Schmidt is, well, still kind of a preening narcissist. But he has a good heart too. See them in New Girl.
Will Turner is an earnest, lovelorn blacksmith's assistant with an adventurous spirit. See them in Pirates of the Caribbean: the Curse of the Black Pearl.
People make more sense to the hyper-logical Temperance Brennan after they're dead. See them in Bones.
A company man who has never done a day of work, Creed Bratton pursues sketchy extracurricular activities that keep him busy. See them in The Office.
An adventurous dreamer, George Bailey always winds up putting other people's dreams first. See them in It's A Wonderful Life.
Catwoman might be slightly unhinged, but you can't say this feline villainess isn't confident. See them in DC Extended Universe.