Because you like Tony Montana in Scarface
Andrea Sachs' boss is not happy unless everyone around her is panicked, nauseous or suicidal. See them in The Devil Wears Prada.
Rarity has been dreaming of the day her designs will dazzle Canterlot. See them in My Little Pony.
Davos Seaworth is steadfast, intelligent, and trustworthy, which are hard traits to find in a place like Westeros. See them in Game of Thrones.
Effy Stonem is cool and collected with a wry smile on her face and a cigarette between her lips. See them in Skins.
Others see him as the town nutcase, but Flint Lockwood knows his inventions will change the world someday. See them in Cloudy with a Chance of Meatballs.
Haymitch Abernathy is a trainer for the tributes of District 12, although he's never sober enough to give much advice. See them in The Hunger Games .
Hannah Horvath is kind of a mess, but she owns her messiness in a way few people do. See them in Girls.
Shana is a red-haired warrior with a black-and-white worldview. See them in Shakugan no Shana.
Therese Belivet spent her life letting other people guide her along, and she wants to take control now. See them in Carol.
Holly Golightly spends so much time trying to be other people's dream girl, she doesn't really know what kind of girl she actually is. See them in Breakfast at Tiffany's.
A few millennia in the mortal realm have caused DEATH to be quite enamored of life. See them in Discworld.