Because you like Robin of Locksley in Robin Hood: Prince of Thieves
It's easy to see why Poe Dameron would side with the rebellion: he's bad at taking orders, likes to show off, and is committed to the cause. See them in Star Wars Series.
Ciri had a princess upbringing, and some of the facts of common people's lives are a mystery to her. See them in The Witcher.
Handsome Jack is wearing a mask of his own face to hide his scarred real one. See them in Borderlands Series.
Chuck Bartowski is a sweet, laid-back electronics store/top secret government employee. See them in Chuck.
M. Bison is a diabolical megalomaniac hell-bent on dominating the world. See them in Street Fighter.
Cyclops shoots lasers out of his eyes, destroying anything in his line of sight. See them in X-Men Series.
Protecting his family's name and its power are more important to Tywin Lannister than anything or anyone. See them in Game of Thrones.
Egon Spengler prefers collecting spores, molds, and fungus to interacting with people. See them in Ghostbusters.
Point the fun-loving Pippin Took towards second breakfast, and he's one happy hobbit. See them in The Lord of the Rings.
The black sheep of his family, Rhett Butler grew up to have charm and to see things as they are. He just doesn't give a damn anymore. See them in Gone with the Wind.
Bad-ass Rayne has sworn her life to finding and destroying her vampire dad, Kagan, and killing as many other vampires as she can in the bargain. See them in BloodRayne .
Mike Ehrmantraut is rutheless, merciless, and probably the most endearing hitman you've ever met. See them in Breaking Bad.