Because you like Jean Valjean in Les Miserables
Gru's more misunderstood than evil, and if he'd rule over the world like he takes care of his three daughters, we'd be in good hands. See them in Despicable Me.
Orphan Bruce Wayne has a tortured soul, but he's trying his best to weed out corruption. See them in DC Extended Universe.
Nothing inspires dread like the mysterious, masked Man in Black. But what's he hiding? See them in The Princess Bride.
Maya Lambert is an obsessive intelligence officer with tunnel vision leading toward Osama bin Laden. See them in Zero Dark Thirty.
Tiffany Maxwell wishes people would stop reminding her about her dead husband. See them in Silver Linings Playbook.
Dolores Umbridge keeps her villainy hidden (albeit poorly) behind a sheen of sugary pink politeness. See them in Harry Potter Series.
Her interests include martial arts, interrogation, and hacking. Natasha Romanoff is the ultimate spy. See them in Marvel Cinematic Universe.
Marge Gunderson embodies the very best of the American Midwest. She's kind, friendly, and fiercely honest. See them in Fargo.
Empathetic Nausicaa embraces all forms of life, even those that might scare other people. See them in Nausicaa of the Valley of the Wind.
For Kazuya Mishima, the power of the Devil is now his and his alone. See them in Tekken .
Baloo is a fun-lovin' bear who just needs the bare necessities of life See them in The Jungle Book.
Shaun is used to being lazy. And now, you're asking him to fight for his life? See them in Shaun of the Dead.