Because you like Luigi in Super Mario Bros.

Liv Moore is a sarcastic high-achiever turned morally conflicted zombie. See them in iZombie.

Napoleon Dynamite loves tater tots, mythical beasts, and reveling in his awkwardness. See them in Napoleon Dynamite.

Wendy Corduroy is the ultimate in cool in Gravity Falls. See them in Gravity Falls.

Larger than life and wealthy beyond measure, Willy Wonka is more than a titan in the sweets industry; he is an arbiter of taste. See them in Charlie and the Chocolate Factory.

Yukiteru is a reclusive observer who would rather watch life go by than participate in it. See them in The Future Diary.

Maria Rambeau is a tough-as-nails Air Force pilot who is also a loving single mom. See them in Marvel Cinematic Universe.

Stranded on Mars, Mark Watney is armed with quick wits, an electronic diary, disco music, and an undying resolve to make it back. See them in The Martian.

Arthur Dent is an incredibly normal man on an incredibly abnormal adventure. See them in The Hitchhiker's Guide to the Galaxy.

Garnet is a Crystal Gem who'll protect her friends with her life. See them in Steven Universe.

Although Borat has a curious mind, he has no filter, and some very out of date views on just about everything. See them in Borat: Cultural Learnings of America for Make Benefit Glorious Nation of Kazakhstan.

Django was once a slave. Now that he has a taste of freedom, he understandably wants a full meal. See them in Django Unchained.

A responsible kid, Hugo Cabret is still capable of flights of fancy. See them in Hugo.