Because you like Bowser in Super Mario Bros.
Ellen Ripley defines the word "badass." When she's not leading her crew on an interstellar voyage, she's slaying terrifying creatures. See them in Alien.
Betty Cooper seems like a sweet girl, but she also has a dark side and can go beyond what's safe or sane. See them in Archie Comics.
Beware! Anton Chigurh carries a coin with him, which he forces his victims to flip to decide whether they will live or die. See them in No Country for Old Men.
V is a violent anarchist with literally nothing left to lose. But, he might have a point. See them in V for Vendetta.
Keeping your cool is just as useful in the underworld as in war, and Michael Corleone is stone-cold. See them in The Godfather.
Hawkeye is most comfortable perched above the action, keeping an eye on everything and using a well-timed arrow to save the day. See them in Marvel Cinematic Universe.
Unaware of the fact that he's a toy and made of plastic, Buzz Lightyear is a spaceman on a mission fully of snappy catch phrases. See them in Toy Story.
Felicity Smoak is a brilliant hacker who nonetheless becomes tongue-tied in front of attractive men. See them in DC Extended Universe.
Though cynical about the world, Shuya Nanahara is caring and protective towards his friends. See them in Battle Royale.
No one else in fsociety can hack like Elliot Alderson, but the battles being waged in his head are often more than he can handle. See them in Mr. Robot.
Nadia Vulvokov is a no-nonsense broad with a dark sense of humor and a flippant attitude. See them in Russian Doll.
Prim and proper Allie Hamilton was raised to follow the rules. But she's got a fiery rebellious side too. See them in The Notebook.