Because you like Wanda Gershwitz in A Fish Called Wanda
Shrek is a nasty-on-the-surface ogre with a heart of gold and an earful of wax. See them in Shrek.
Dory is more than a little forgetful, but she'll always remember to have your back. See them in Finding Nemo.
The adventurous daughter of Port Royal's governor, Elizabeth Swann would rather conspire with pirates than sit pretty in her corset. See them in Pirates of the Caribbean: the Curse of the Black Pearl.
Gru's more misunderstood than evil, and if he'd rule over the world like he takes care of his three daughters, we'd be in good hands. See them in Despicable Me.
Ariel knows there's a whole other world above the sea, but exploring it comes at a big price. See them in The Little Mermaid.
Regina Mills is a cold evil queen turned chilly town mayor. See them in Once Upon a Time.
A tough and compassionate loner, Emma Swan just might be the key to saving an entire fairy tale world. See them in Once Upon a Time.
A determined rookie cop , Judy Hopps has her floppy bunny ears to the ground. See them in Zootopia.
Simba just can't wait to be king, but he's got a lot of growing up to do first. See them in The Lion King.
His elfin self-confidence can border on pretension, but Legolas Greenleaf is a fearsome fighter and a loyal friend. See them in The Lord of the Rings.
Puss In Boots is a suave, honorable ladies man/cat who's not above playing cute to get you to let down your guard. See them in Shrek 2.