Because you like Raymond Smith in The Gentlemen

Success for Eggsy Unwin means joining Kingsman, and failure could mean death. See them in Kingsman: The Secret Service.

You couldn't ask for a better, or weirder, daughter like Cassie. See them in Marvel Cinematic Universe.

Dolores Umbridge keeps her villainy hidden (albeit poorly) behind a sheen of sugary pink politeness. See them in Harry Potter Series.

Patrick's time as a fake psychic made him a master manipulator. But he now seeks to only use his talent for good. See them in The Mentalist.

A formerly righteous wizard, Saruman has been corrupted by the forces of evil. See them in The Lord of the Rings.

A suave manipulator, Sebastian Valmont is valiantly fighting off a developing conscience. See them in Cruel Intentions.

Aldo Raine is in the killing Nazi business. And as he says, business is a-boomin'. See them in Inglourious Basterds.

Jorah Mormont is loyal to his queen. And he's quite in love with her as well. See them in Game of Thrones.

Veronica Lodge is a quintessential mean girl trying to make a better life, and a better self. See them in Riverdale.

A life spent as "Number Two" is bound to give Diego Hargreeves an inferiority complex. See them in The Umbrella Academy.

A blood-thirsty warrior on the battlefield, Ragnar Lothbrok is a dedicated family-man at home. See them in Vikings.