Because you like Amy March in Little Women
George Costanza is short, stocky, bald, neurotic, and the self-proclaimed "king of the idiots." See them in Seinfeld.
Philip J. Fry accidentally cryogenically froze himself for a millennium. See them in Futurama.
A powerful mob boss, Vito Corleone is always making offers people can't refuse. See them in The Godfather.
Jax Teller can be cool or vengeful, calm or wrathful, depending on the situation. See them in Sons of Anarchy.
Wheatley's got an endless supply of bad ideas that he wants to share. See them in Portal Series.
When dealing with a half-demon partner and a world of violence, Kagome Higurashi has plenty of chances for her true courage to shine. See them in Inuyasha.
Charles Xavier is a telepath who believes mutants and humans are both good at heart and can live in harmony. See them in X-Men Series.
Mario is a plumber who wears a ridiculous outfit, eats weird looking mushrooms, and fits himself inside your pipes so he can save a princess. See them in Super Mario Bros..
Just call Jeff Lebowski The Dude. Or His Dudeness, Duder, or El Duderino if you're not into that whole brevity thing. See them in The Big Lebowski.
A wildly brilliant detective, Sherlock Holmes can figure out everything except how to interact with other human beings. See them in Sherlock.
Aragorn is the one true king, a title he is too humble to accept. See them in The Lord of the Rings.
Carl Fredricksen is a crotchety old man who may just have it in him to take one last, great adventure. See them in Up.