Because you like Rust Cohle in True Detective Season 1
It's easy to see why Poe Dameron would side with the rebellion: he's bad at taking orders, likes to show off, and is committed to the cause. See them in Star Wars Series.
All Catelyn Stark wants is to keep her family safe, but life in Westeros makes it nearly impossible. See them in Game of Thrones.
Terry Jeffords (and his muscles) may look ferocious, but inside he's just a caring mama hen. See them in Brooklyn Nine-Nine.
Freddie Freeman is a superhero aficionado with a dark sense of humor. See them in DC Extended Universe.
Wheatley's got an endless supply of bad ideas that he wants to share. See them in Portal Series.
Dazai Osamu's last goal in life would be to commit double suicide with a beautiful woman. Unfortunately, no one he meets seems to share the same interest. See them in Bungou Stray Dogs.
A malevolent dark wizard, Voldemort is so fearsome that he's known primarily as "He Who Must Not Be Named." See them in Harry Potter Series.
Funny, self-destructive, and in her own head, Fleabag has spent most of her adult life using sex to deflect from the screaming void inside her empty heart. See them in Fleabag.
An intriguing bundle of contradictions, Sawyer Ford trusts no one on the island, and no one should trust him. See them in Lost.
While he might drive colleagues crazy with his antics, Jake Peralta cares about the Nine-Nine more than most things. Including personal hygiene. See them in Brooklyn Nine-Nine.
Spencer Reid's super-smarts helps catch killers, and his social awkwardness endears co-workers. See them in Criminal Minds.
Jackie Burkhart is a privileged princess with a healthy dose of self-confidence. See them in That '70s Show.