Because you like Monty Burns in The Simpsons

Underneath his preening narcissist exterior, Schmidt is, well, still kind of a preening narcissist. But he has a good heart too. See them in New Girl.

Louis de Pointe du Lac is wanting to find a way of living that doesn't make him miserable. See them in Interview with the Vampire: The Vampire Chronicles.

Illiterate and oblivious, Crash Bandicoot is still a hero. See them in Crash Bandicoot.

The biggest nerd in high school, Bill Haverchuck is the biggest target for bullies. See them in Freaks and Geeks.

Donkey is proof that if you're annoying enough you can change the world; he's the reason that his friend Shrek does, well, anything. See them in Shrek.

No baths please for Gary the Snail. See them in SpongeBob SquarePants.

Dorothy Gale is a down-home Kansas girl in a bizarre fantasy land with beautiful red shoes. See them in The Wizard of Oz.

Just because he rules Hades, doesn't mean he can't be fun! See them in Hercules.

A reclusive introvert, Liz Sherman has a temper that's literally lethal. See them in Hellboy.

Emily Gilmore is the DAR chair, proud grandmother, and full of opinions. See them in Gilmore Girls.

This barber doesn't cut hair. Sweeney Todd sends his clients down a chute to be baked into his partner-in-crime's pies. See them in Sweeney Todd: The Demon Barber of Fleet Street.

This master marksman may be a villain, but Deadshot's motives aren't quite as selfish as they seem. See them in DC Extended Universe.