Because you like Marge Simpson in The Simpsons

Yuki Cross is a cheerful, funny, bold young woman with hidden insecurities. See them in Vampire Knight.

You wouldn't know it by looking at her, but beneath Sheila Jackson's sweet, motherly exterior lies a sex addict. See them in Shameless.

Harry Mason has been told that he worries too much, that he's a little paranoid. But he just wants to protect what he loves. See them in Silent Hill.

Yuri Plisetsky's a hotheaded punk off the ice, incredible artist on it. See them in Yuri on Ice.

Where Ash comes from, food and shelter pay for themselves. Even as a penniless vagrant, he is able to pursue his dream of becoming a Pokémon Master See them in Pokemon.

Just call Jeff Lebowski The Dude. Or His Dudeness, Duder, or El Duderino if you're not into that whole brevity thing. See them in The Big Lebowski.

The only constant in Night Vale is Cecil's hypnotic voice. See them in Welcome to Night Vale.

The only thing standing between Rocky Balboa and glory is the person facing him in the boxing ring. See them in Rocky Series.

Holly Golightly spends so much time trying to be other people's dream girl, she doesn't really know what kind of girl she actually is. See them in Breakfast at Tiffany's.

Yuri is living in the afterlife, which takes the form of a high school where no one dies. But if you follow the school's rules and live a "normal" life you vanish. See them in Angel Beats!.

Po is a clumsy, friendly panda who likes to take it easy. But now he's expected to save the world? See them in Kung Fu Panda.