Because you like Michael Kelso in That '70s Show

An outgoing and quirky optimist, Louisa Clark has a zest for life. See them in Me Before You.

It doesn't matter how noble or brave he is. Jon Snow is a bastard, and people don't let him forget it. See them in Game of Thrones.

Quint is a grizzled shark hunter with a love of the sea. See them in Jaws.

Hell hath no fury like an evil fairy scorned. See them in Maleficent.

Neytiri is an accomplished woman with no patience for stupidity. See them in Avatar.

When the going gets tough, Rick Grimes gets tougher. It's a very useful trait when the world goes to hell. See them in The Walking Dead.

If Lisbeth Salander can hurt a bastard who deserves it by digging up stuff about him, she feels good. See them in The Girl with the Dragon Tattoo.

A daring hacker, Trinity is one of the few rebels who escaped the Matrix, a simulation in which most of humanity is enslaved. See them in The Matrix.

Phil Coulson is a deadly field agent with the demeanor of a friendly dad. See them in Marvel Cinematic Universe.

Will Herondale is an emotionally distant bad boy with a secret. See them in Clockwork Angel .

Regina Mills is a cold evil queen turned chilly town mayor. See them in Once Upon a Time.

He's an eccentric pirate making it up as he goes along. He's Jack Sparrow, savvy? See them in Pirates of the Caribbean: the Curse of the Black Pearl.