Because you like Tommy Pickles in Rugrats
Marge Simpson is a mostly happy housewife and subscriber to Sponge and Vacuum Magazine. See them in The Simpsons.
Charlie Bucket may be down-on-his-luck, but his spirits are always sky high. See them in Charlie and the Chocolate Factory.
A cruel pirate, Captain Hook still fancies himself a gentleman. See them in Peter Pan.
Claire Standish is a popular, perfect princess who's deeper than she seems. See them in The Breakfast Club.
A stylish agent, Agent J would rather improvise than play by the rules. See them in Men in Black.
C is for cookie, and that's more than good enough for him. See them in Sesame Street.
Turanga Leela is the daughter of two mutants who live in the sewers below New York City. See them in Futurama.