Because you like Joan Holloway in Mad Men

This bite-sized, power-hungry plankton is determined to uncover the secret recipe for the Krusty Krab burger. See them in SpongeBob SquarePants.

Billy Batson is a troublemaking teen grappling with a pretty weird superhero identity crisis See them in DC Extended Universe.

Sarcastic and always complaining, C3PO is a droid that despite his quirks you always want by your side. See them in Star Wars Series.

Louis de Pointe du Lac is wanting to find a way of living that doesn't make him miserable. See them in Interview with the Vampire: The Vampire Chronicles.

If you hang out with Bender in cool dive bars in 31st century New York, make sure you're on his "Do Not Kill" list. See them in Futurama.

When the going gets tough, Rick Grimes gets tougher. It's a very useful trait when the world goes to hell. See them in The Walking Dead.

The adventurous daughter of Port Royal's governor, Elizabeth Swann would rather conspire with pirates than sit pretty in her corset. See them in Pirates of the Caribbean: the Curse of the Black Pearl.

This isn't the Captian Hook of your nightmares; he's charming and devilishly handsome. See them in Once Upon a Time.

Kazuma Kiryu's legendary strength and exploits have earned him the nickname of Dragon of Dojima. See them in Yakuza.

Moana is brave, adventurous, and dutiful. And with the ocean on her side, there's no telling how far she'll go. See them in Moana.

Amy Santiago likes following the rules a little too much. See them in Brooklyn Nine-Nine.

Few can match this dwarf when it comes to self-confidence. Gimli is as eager for a good time as he is for a fight. See them in The Lord of the Rings.